Client Consultation Services
ShawBiz Consulting has developed an a-la- carte marketing and publicity services menu that offers your product and/or service the opportunity to build their brand on a budget in a manner that is cost effect and gets results.
- Review current marketing and promotions strategies that are in place
- Research current industry trends and competitors
- Establish marketing, public relations and promotions goals and objectives with outline
- Establish an integrated marketing solution the vision, goals and objectives for that are measureable and obtainable.
Publicity Services Menu
Review the marketing strategies below and select the options that are cost effective for your business marketing budget.
Marketing Materials
Marketing Plan– Marketing plan tailored to the objectives of your product and/or service. This marketing plan will be based on client consultation objectives and targeted recommendations. The plan will be a detailed integrated marketing solution developed for your product and/or service, a professional electronic media kit that includes a cover letter, media release, and bio and company profile, along with a targeted media list.
Media Kit– Development of a professional electronic media kit which includes a cover letter, media release, bio and company profile.
Media/Press Release– Create professional media release which can be used to promote your product and/or service to websites, newspapers, magazines, bloggers and radio talk show producers.
Media Coverage Options
Bloggers/Website Coverage
Weekly Social Media Campaign
Internet Radio Interview
Local Radio Interview
Syndicated/National Talk Radio Interview
Local Community/Weekly Newspaper Article
Local Magazine Article
National Daily Newspaper Article
National Print Media Feature Article